Ep 16: Brand StoryTelling and Discovering The Successful Mistake with Matthew Turner

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Our guest today took a leap of faith after quitting his job to focus his passion on writing. He didn’t have all the answers then. He just knew he wanted to be on his own and figure it out. A summer heart break and a few words of encouragement propelled him into his story telling journey as a writer.

Fast forward to now, he’s written a few fiction books and is now launching his new book, The Successful Mistake, where he interviewed  over a hundred entrepreneurs concerning their failures and challenges in their journey. We can learn a lot from others mistakes, so Matthew has compiled stories and lessons learned from some of the most successful entrepreneurs. We have a FREE copy of The Successful Mistake exclusively for you.

In this episode, you’ll learn

  • How you can take your email game to the video level
  • Why it’s important to keep your branding consistent with meaning
  • The secret ingredients for brand story telling
  • Defining Success

Links/Resources mentioned:

  • Matthew “TurnDog”Turner’s  website
  • FREE g for our listeners. Click here
  • Contractually (Contact management platform)
  • Tweet Matthew at turndog_million

Ep 2: Get anything you want by saying YES w/Derek Sivers

Aaaannd we’re back with another one folks. This one here is the right hook of the week.

Why?

Well, I’ve been stalking him online for quite some time. Derek Sivers is a man of many talents. He is a musician, former circus clown, entrepreneur and a avid student of life. His accidental idea to promote independent music online led him into building the largest empire of independent music online. In 1998, Derek started CD Baby which produced $100M in sales for 150,000 musicians.

In 2008, CD baby was sold for 22 million and get this….portion of the proceeds were donated to a charitable trust for music education.

He delivered one of the most powerful talks at the TED conference which has garnered over five million views online. He has a great blog, avid writer (34 books in the bag) and wrote one of my favorite books, “Anything You Want.”  Derek is the real deal. So excited to share this conversation with you.

In this episode, you’ll learn:

  • Why you should attend more networking events
  • The importance of saying YES more!
  • The definition of what a business REALLY is
  • How can a musician thrive in today’s digital economy
  • Finding your core in business

Selected Links/Resources:

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